Digital Product and Service Management

Course Content

• Αpply techniques of: design thinking, product roadmap, agile development, production and change tracking, organization and coordination of development teams and management of digital products and services.
• Analyze, design and implement processes for designing, developing and managing a digital product/service.
• Use digital tools that support the design, development, delivery and management of digital products and services.
• The course covers the Design, Develop, Manage, DDM triptych which can be structured into two components, Design, Develop (DD), and Deliver, Manage (DM).

Learning outcomes

Software - apart from the core of information systems - is treated in today's economy as a product and/or service. Digital products and services are constantly evolving to support the changing needs of their users and beneficiaries and to maintain relevance to changes in the environment in which they are integrated.

Upon completion of the course, students will be able to:

• Understand the specificities and challenges of developing and managing digital products and services through their experiential involvement in real projects in the field.