Current PhD Dissertations

    PhD Student Dissertation Title
    VOURLAKIS GEORGIOS The Donor Profile: An Investigation into the Factors Influencing Donation
    EVSTATHIOU ELPIDA Ιδιωτικότητα, προσωποποιημένη διαφήμιση και εμπειρία χρήστη σε ψηφιακά περιβάλλοντα
    KANTAS EVANGELOS Leveraging Data-Driven Sequential Models for Real-Time Optimization in Educational Management and
    Personalized Learning
    KARYDOU KYRIAKI Mainstreaming Gender Equality (GE) in Greek academic and research institutions through Gender Equality Plans (GEPs): Exploring the conditions GEPs can bring GE institutional and cultural changes
    KONTARAS MARINOS Machine learning models for the prediction, explanation and optimization of the effectiveness of digital advertising
    MAKRYNIOTIS THEODOROS Distractions in Retail: The Influence of Digital and Other Distractions on the Salesperson - Customer Interaction
    METAXAS ANAGNOSTIS-ALEXANDROS Brand Equity and Valuation: Relevance, Suitability and Effect
    BENAKOPOULOU ERIFYLI Nation Branding Revised: a novel investigation utilizing innovative research methods
    NTZOUMANIKA PARASKEVI E-Servicescapes and the Customer Experience: Antecedents and Consequences
    PAPADOPOULOS SAVVAS Negotiations and Policy Influencing: Lobbying and Advocacy
    PETROUTSOS NIKOLAOS Total Customer Experience in Omnichannel Environments: Identification, Measurement and Analysis of Its Impact on Consumer Behavior
    POLITOU EIRINI The Role of Job Crafting in Enhancing Employees’ Adaptation to AI-Driven Job Design
    POTAMITIS DIONYSIOS GERASIMOS Product Positioning and Presentation in Physical and Digital Retail, and Its Influence on Consumer Behavior
    SAMPANIS SOTIRIOS Behavioral Pricing in the Services Sector
    SARDI POLYXENI The Impact of Resilience in Consumer Behavior
    CHOUSMEKERIDOU RAFAILIA FOTEINI HR Analytics, Operational Performance and Business Outcomes
    CETIN ECE AI‐Driven Personalized Learning and Development in Multinational Corporations: Enhancing Skills Acquisition and Cultural Integration in Cross‐Cultural Workspaces
    BALTAS ALEXANDROS Applied Artificial Intelligence for the Optimisation of Freight Transportation and Product Distribution Networks
    TSACHALI MARILIA Collective Learning Processes as a Means for Developing Sense of Coherence